Promote Your Business for Less Than Half a Cent.

Whether you're a marketing professional for a large company or a small business owner, Return On Investment (ROI) is crucial. We all want the best bang for our buck so below we have included some helpful statistics that will enlighten you like a Jedi Master when considering your marketing & promotional advertising.

When it comes to getting your name in front of potential clients, research has found that aside from face to face contact, promotional Items are the most effective and bank account friendly way to leave a positive impression to the highest number of potential clients.

Here are some helpful statistics:
A recent US survey indicated that 83% of people could identify the advertiser on their promotional item, and that 60% of people who received a product from an advertiser did business with that advertiser afterward. It's a simple fact that people love to receive free goodies, especially useful ones. They don't have to cost you an arm and a leg either. In fact, promotional items overall cost you less than .005 cents per impression. The chart below will give you an idea how various promo items break down in terms of exposing your brand to potential clients.

Because promotional items are useful, recipients associate the imprinted item with a positive experience. 41% of Americans indicated that after the use of a product, their opinion of the advertiser was more favorable. Positive impressions are what lead to buying decisions, and we all know that people do business with companies they know, like and trust.

We hope you all found this blog both useful and entertaining.  We encourage your feedback because serving you is why we're  here.  If you have any questions or business promotion topics you would like to know more about, please let us know. Now go out and use your marketing force!

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Keeping it Local: Vancouver Washington & Portland Oregon Screen Printing, Embroidery, Signs and Promotional Items

Other than the common misconception that screen printed or embroidered garments are cheaper if sourced on the internet, what really is the benefit of ordering online? For one, online ordering is a lot more restrictive than sourcing locally. If you're on a tight deadline, it can be a logistical nightmare. Online vendors will not only have to order your items first (if they do not have it already on hand), but they also have to ship the items back to you. If you're in the Portland Oregon/Vancouver Washington region, you can stop by our shop, and we can put a rush on most orders. Need it for a particular date? We can tell you instantly whether meeting your deadline is feasible. We source most of our apparel in Portland and Seattle, and we do 99% of our screen print and embroidery orders in house. Secondly, without a storefront, you cannot see the quality of the items you are ordering. How many times have you seen nice pictures online only to be disappointed when you receive the items? Third, if you are very particular about the colors on your logo, we can help you match your PMS color schemes as close as possible. You won't be able to do that online. The fourth benefit is savings on shipping in addition to quantity discounts we offer to all clients. Whether you are ordering for one item or ordering in bulk, shipping fees do add up. Lastly and more importantly, you are helping the local economy thrive when you shop locally.

In a nutshell, logistically speaking and for your own peace of mind, local sourcing trumps online ordering. So let Instant Imprints of Vancouver Washington service your screen printing, embroidery, signs and promotional item needs.